We understand that no house, and no Seller, are the same. After an in-depth consultation with a Seller, we develop a detailed preparation plan that takes into consideration the needs of the property and the preferences of the Seller.
The Walker Parker Real Estate approach is inclusive and all-in because, in a crowded market, it’s critical that your property stands out from the rest. We have the right resources, knowledge, and people to best prepare your home for target buyers, and because of this, our listings tend to sell faster, and for more money* than most comparable homes on the market.
Using decades of combined experience, we develop a customized marketing strategy for every home based on your target buyers – who they are, where they are, and how they need to be engaged.
We combine old-school marketing & sales tactics with emerging technologies. The old story of “I knew it was the one before I even walked in” is true – people buy with emotion and rationalize later.
We sell your house twice – online, and then again in person. Our superior photography and video services create an emotional calling card that sells your home (and neighborhood) to Buyers online. Once they are interested, we then work hard to help them fall in love when they walk through the door.
We reach Buyers through multiple avenues, including social media, paid online advertising, print, direct mail, email and phone databases, agent-to-agent outreach, neighbor events, global internet portals targeting specific Buyer profiles, thousands of websites featuring photographs and videos, a specific website dedicated to your property, and global exposure through the websites of the world’s most recognized and trusted name in Real Estate – Re/Max.
We get to know your property as well as you do and produce detailed, professional sales brochures that continue to sell your property once Buyers leave your home.
We know our markets so well that we’ve become true experts in the art of pricing. Whether it’s a Buyer’s market that demands being competitive without leaving money on the table, or a Seller’s market that demands the highest possible price without scaring off potential bidders, our pricing strategies are carefully considered and very successful.
Once the right price is set, we rely on our skills as Master Certified Negotiation Experts ™, to pursue a collaborative approach to negotiation that leaves no tactic or tool unused in the quest to serve our client's needs.
With decades of combined experience pricing homes in all types of markets, our listings have shattered price records in almost every neighborhood and condo development we’ve focused on.
Ask us for case studies where our pricing recommendations have made a significant difference for our Sellers.
We believe in clarity and transparency. Once we agree to work together, our Team produces a detailed project management schedule (shaped by your needs and timeframe), that shows you what is happening and when, so we’re all on the same page every step of the way.
We communicate constantly – before, during, and after the sales process. We ensure you know what’s happening when your home is on the market, and our consistent and proactive engagement with other agents means we can be agile and flexible in real time, proactively identifying and addressing any emerging issues, staying relevant during changing market conditions, and making it as easy as possible for a Buyer to move forward in purchasing your home.
We know selling your home, at the best of times, can be an emotional experience. We are a call, email, or text away, and are committed to being responsive to our clients.
There’s an old-fashioned part of real estate that gets overlooked when most Real Estate Agents describe their services. It’s essential in good markets, and even more so in a balanced market. We call it “Showing Up”. That means your listing is vital and important to us from the first day it goes on the market till the day your sale closes. It means the priority and careful thought our team devotes to your home remains urgent through the entire sales process.
Selling your home or investment property is a huge decision and a major financial milestone, and we make sure we show up every day with our best foot forward. Real Estate is a 24/7 endeavor and that’s our way of life.
* Based on individual examples from the Toronto Real Estate Board data – ask us for case studies.
Read why our clients love working with us.
We’ve lived in our house for 4 months short of 30 years. Needless to say, we were not experienced with the whole moving thing. We had dealt with Johanna having purchased 2 houses previously. She introduced us to her lovely Daughter Adrianne and what an expe...
Working with Adrianne has been absolutely wonderful. Being first-time home buyers, we were quite nervous and had no idea where to start. Adrianne was extremely patient and took the time to walk us through the process. We were unsure of what we wanted, so sh...
Moving an 87 widow (in the midst of COVID) who has been in their home for 33 years is a very daunting task. Enter Cathy Walker (and her partner Adrianne) who made the selling process smooth with an awesome outcome. Cathy’s patience and professionalism are u...
My husband and I recently bought a property and sold our present house using Walker Parker Real Estate. We couldn’t be happier with Adrianne and Cathy. They have taken the time for a number of months to show us different properties. It is obvious they have ...
In 2009, my parents worked with the Parkers on the sale of their Markham home and the purchase of their home in Swan Lake. In 2021, my mother and I worked with the Parkers on the sale of my mother’s home in Swan Lake. The Parkers are specialists in working ...
Amazing experience! Buying our first home was not too stressful because of the help from Cathy and Adrianne. Detail-oriented, professional, and personable are just some of the words that come to mind about this team. They truly go above and beyond to ensure...
Walker Parker Real Estate sweats the big stuff, the small stuff, and everything in between, and believes your Buying or Selling experience should be as seamless as possible from start to finish. We ensure your best interests are being served at all times, and are deeply invested in every step of your real estate journey, because you deserve it. Get in touch - we would love to chat!